Valentinna is an Argentinian-based womenswear brand that challenges the conventions of haute couture with its sustainable fashion made from recycling methods.

The brand explores the potential of zero waste cutting by fusing innovative and artisanal techniques, concentrating on thoughtful means of production through deadstock upcycling and material recycling.

The firm was created in 2020 after the designer won "Autores de Moda", a competition organized by the Ministry of Economic Development and Production of the City of Buenos Aires.

The brand’s first collection was presented in the autumn-winter edition of VISA BAFWEEK. Creating from scraps is Valentinna’s specialty. The designer, who bets on upcycling, examines the value and opportunities that exist in unwanted textiles, including end-of-rolls, second hand textiles, faulty dead stock and second-hand clothing.

The collections are emotionally aesthetic, and the repurposed materials have a compelling narrative to share. Sustainable fashion design opens up new opportunities for the gathered materials, taking the wearer and the garment on an unexpected journey.