Fashion Scout China Presents x Ones to Watch

Catwalk Show

BARREBI

The brand aims to create functional and fashionable workout clothes with high quality that you can wear from studio to street.
When you wear BARREBI, you will feel confident and powerful.
Slip in and stand out!!!
Refine your workout image.
We reveal your hidden glow!

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Chundie Zhu

Chundie Zhu is known in the clothing industry as “an alternative designer looking for himself” studied at Central Saint Martins College London and founded the independent designer brand ‘Mariposa.D’ during his studies; later renamed to the same name brand “CHUNDIE ZHU” in 2020. The brand tried to break the traditional concept of clothing and explore new fabric forms to deconstruct and reshape clothing elements. At the same time she loves to express abstraction, expressing personal emotions through clothing discover herself and explore more feelings. The art of pursuing the soul the art of thinking. The world of art is considered abstract a wandering and elusive world and the language of the art world is more similar to the soul in the depths of life. She does not allow her mind and vision to be imprisoned and her brain likes endless drifting and space-time sensing without walls. Chundie Zhu uses her own senses to weave her own beauty network, build her own clothing world and create an- other new reality.

A romantic understated alternative and unique brand the design adopts three-dimensional geometric patterns symmetrical overlapping innovative tailoring presents a multi- ideological beauty as poetic as its brand name “CHUNDIE ZHU”. CHUNDIE ZHU uses complex pleated structural design and simple deconstruction elements to explore and uses heavy design and the creation and reshaping of the sense of fragmentation to establish a unique way of dressing for emerging niche people bring- ing a new choice for fashion lovers looking for interesting personalities.

ILIEJUN

ILIEJUN 2024SS is inspired by plant ecology, incorporating prints of tropical plants such as Iris japonica and Strelitzia. The garment designs simulate the curled edges of fern plants, and laser-cut technology is employed to create intricate leaf patterns. Various techniques are used to fuse the visual aesthetics of plants with fashion. Garment as a medium to communicate plant-related information, fostering greater environmental awareness and highlighting the significance of plants in society.

The brand is committed to sustainable cultural development, viewing fashion as a means of visualizing culture. We showcase knowledge through three-dimensional patchwork designs, from classic silhouettes inspired by cultural history to prints that visualize knowledge. Using satin textures to create tactile patterns and a sense of depth, resulting in effortlessly elegant and refined attire. While maintaining a sense of sophistication, embrace a laid-back and carefree lifestyle attitude.

LUCiA CHAIN

LUCiA CHAIN is an italo-argentinian fashion brand based in Piemonte, Italy. Committed to the environment, since the beginning, their plant-based designs are made by hand in a little textile studio with raw local fabrics, organic dyes and recuperated elements. In this studio, in the rural area, well connected with nature, the designer Lucia Chain projects and experiments looking for the complementation between art, poetry, crafts, technology and nature.

From her Latin American roots she brings the connection with nature through ancestral crafts and the bond with the land. From her European roots, the sophistication of the silhouettes and a minimal purity inspired by the contemplation of the warmth of home and family. From her oriental roots the poetic value of time and the appreciation of calm and pause. Her identity is built by unique fragments...

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MAO. COUTURE

MAO.COUTURE is a light sustainable gown wear fashion brand founded by an independent young designer from London College of Fashion.

The brand mostly focuses on the concept of eco-consumerism, designing light gown-wear fashion building on a sustainable state of mind. Emerging the sense of ceremonial wear into the delicacy of fashion wear; designed with the structures of deconstructed and deformed silhouettes. It can be easily detached, reformed, mix and matched based on your thoughts for any occasions. Let elegancy and stylish be every part of your life.

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Moliiin

Moliiin was co-founded by Mobai Yang (UAL Central Saint Martins graduates) and Xinyu Li (UAL London Fashion College graduates) in 2019.

The founders hold the view that artistry can bring newness to fashion design and inject vigour into personal experiences, and thus can transcend time and space. Moliiin combines classical art expressions and philosophical ideas into physical interpretations and creates their own contemporary clothes language.

Pablo Salvador Willemars

Naming them after Pablo Picasso and Salvador Dali, Pablo Salvador Willemars parents knew they would be raising a creative.

Born in Utrecht, The Netherlands in 1997. From a young age sewing their own creations and drawing the clothes from their dreams.

After finishing their secondary education in graphic media, they studied menswear and tailoring and at the age of 19 enrolled at the renowned fashion academy in Arnhem where they graduated with the bachelor collection ‘Beste Reizigers’.

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RINGRING

RINGRING is an independent designer brand founded by a team graduated from London College of Fashion and Parsons school of Design. It soon became a significant rising brand among youngsters and social media platforms in China since it was established in 2022. With a fundamental premise, which is to create unique pieces for young ages, RINGRING truly focuses on simplicity and color palette to convey the design concept to customers. The new collection “Pinkish Silhouette” is a typical expression of RINGRING’s design, which creates a world with pink lights and red shadows, making everything in this world looks vivid.

The bright and high contrast design encourages people to overcome difficulties and move on from the pandemic. “Life may not be perfect, but my outfit can be.” RINGRING will continue to develop interesting concepts in every coming collection and will always emphasize on good design.

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RIVERPEACE.co

RIVERPEACE.co: a whisper of luxury, an emotion set adrift. We curate an exquisite fusion of timeless elegance and modern sophistication, reflecting the ever-changing moods of the river of life. Unpredictable, yet purposeful, our designs emanate a serene confidence, mirroring the meandering rhythms of life itself. Each creation is a testimony to the fusion of beauty and functionality, mirroring the rhythmic cadences of life. We offer more than just opulence; we provide an experience, a journey of self-expression flowing freely like a river. RIVERPEACE:

Elegance, interwoven with emotion.

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UNDER defined

UNDER defined is a ready-to-wear designer brand that focus on timeless aesthetic, elegant and classic but also practical fashion.Our key concept is exactly the meaning of the name: Under the usual definition, it also can say as “NO DEFINITION”. UNDER defined focus on researching the connection of body and the garment. The brand dedicates to the researches and experiments on the draping pattern cutting and pleating details that show on the garment in different condition and to show the elegance and enhance the feminine temperament of each unique customers through the design. Moreover, UNDER defined encourages long-lasting wearability of the pieces. We attempt to developing timeless structures and classic silhouettes of garments to fulfill a wardrobe in the changing seasons.