Bybhasin is a fashion brand that was founded with the aim of empowering individuals to embrace their authentic selves through fashion. The brand takes inspiration from Indian craftsmanship and tailoring, combined with a global approach to innovation and creativity, to create a foundation of quality and style. Bybhasin values sustainability, inclusivity, and mental health, and is committed to giving back to the community, being transparent and accountable, and listening to customer feedback.

The brand was founded by Sachi Bhasin, who was inspired by her own experiences as a teenager feeling insecure and finding solace in fashion. The collection from bybhasin is inspired by the idea of escapism, featuring vibrant prints inspired by nature, sartorial slogans, bold and classy silhouettes, and intricate details like embroidery and crystal trims. The emphasis is on authenticity and self-acceptance, and the pieces are designed to evoke a feeling of happiness and joy.

At bybhasin, the brand strives to create bold, exciting, and ground-breaking fashion that is a little bit weird. They encourage individuals to dream big and create a long-term legacy in the fashion world.

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